Trek is celebrating 50 years of innovation, racing, and iconic moments with a truly special release — and it’s available to pre-order now at Wheelworx.
The Trek 50th Anniversary Collection includes:
But here’s the important part:
Pre-orders are open for a limited time only. Once the window closes, it’s gone.
(Available exclusively on Madone SLR 9 AXS)

This isn’t just a bike — it’s a rolling timeline.
The First 50 brings five decades of Trek history to life, featuring detailed illustrations that celebrate:
Every surface of the frame tells a story. Hidden details reward you the more you look.
Each frame is:
✔ Individually numbered
✔ Equipped with a limited-edition white and red saddle with red rails
✔ Built with new Aeolus RSL 65X wheels
✔ A true collector’s piece
Even bigger?
Lidl-Trek will race The First 50 ICON in the 2026 Tour de France and Tour de France Femmes.
By the time it lines up in France, the order window will be closed.
This is your opportunity.
(Available on Madone SL 7)

The Replica carries many of the storytelling graphics of the ICON version but is built for a broader audience.
It delivers:
Still special. Still limited. Still part of history.
Extend the story beyond the bike with a curated line of limited-edition 50th anniversary accessories.
Designed to complement The First 50 graphics and perfect for collectors.
These are also available for pre-order now.
When they’re gone, they’re gone.
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When you secure your 50th Anniversary Trek with Wheelworx, you receive:
✔ Lifetime Free Service
✔ Free Professional Assembly
✔ Free Delivery Nationwide
✔ Option to secure with a deposit
✔ Expert Project One guidance
This isn’t just a purchase. It’s a milestone.
Visit us in:
Fonthill | Naas | Charlestown
01 6201000
info@wheelworx.ie
The Trek 50th Anniversary Collection is more than a bike release.
It’s history in motion.
And it won’t be available forever.